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Brand Personality: Are you Speaking Like a Robot or a Human?
Hello friends! Welcome back to the Brand Studio Creative blog! In today’s digital landscape, brand personality is more than a keyword; it is a vital part of how you connect with your audience. Ant yet, many businesses unintentionally sound stiff, overly formal, or...
Broken Links, Broken Trust: How to Fix Your Site’s Reputation
Hello friends, welcome back to the Brand Studio Creative blog! We’re all about building brands that not only look good but work beautifully too! And today, we’re diving into one sneaky issue that could be quietly sabotaging your website’s performance: broken links....
SPOTLIGHT: Q&A with Katie Smetherman Holmes – Harnessing Emotional Intelligence in Brand Strategy
Hello friends, welcome back to the Brand Studio Creative blog! This week’s spotlight shines on a woman whose approach to branding extends far beyond logos and color palettes. Katie Smetherman Holmes, CEO and Founder of Brand Studio Creative, and also Executive...
The Branding Trio You Can’t Ignore: 3 Pillars of a Strong Brand
Hello, creative friends! Welcome back to the Brand Studio Creative blog! This week, we’re diving into something every entrepreneur and founder needs to get right, what we like to call The Branding Trio You Can’t Ignore. Whether you’re launching a new business or...
Spotlight: Katie Smetherman Holmes on Building Authentic Connections in Business and Beyond
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re shining our spotlight on someone who continues to inspire with her heart-led leadership and powerful presence across platforms. Katie Smetherman Holmes, CEO and Founder of Brand Studio...
The Brand Designer’s Playbook: How to Attract Dream Clients Without Chasing Them
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re unpacking a question every designer has asked at some point: How do I start working with the clients I truly want, without constantly pitching, cold-emailing, or feeling like I’m begging...
Spotlight: Integrating Core Values into Brand Identity – A Q&A with Katie Smetherman Holmes
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that in today’s digital world, standing out isn’t just about a flashy logo or trendy color palette; it’s about building a brand rooted in authenticity. Katie Smetherman Holmes, founder and CEO...
How to Build a Premium-Looking Brand Without Feeling Fake or Forced
Hello friends! Welcome back to the blog! At Brand Studio Creative, we believe that building a standout brand shouldn’t mean losing who you are in the process. Too often, entrepreneurs feel like they have to choose between looking polished and staying true to their...
Spotlight: Katie Smetherman Holmes Co-Authors “Limitless Leadership” – A Bold New Blueprint for Empowered Women
Hello friends! Welcome back to the Brand Studio Creative blog! Some books entertain, books inform, and some books spark a movement. Limitless Leadership: Empowering Women to Unleash Their Potential & Rewrite the Rules for Success is a fiery call to action for...
Spotlight: Katie Smetherman Holmes of Brand Studio Creative On Five Things You Need To Be A Highly Effective Leader During Uncertain & Turbulent Times
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re bringing you an extra special edition of the blog, and today we’re spotlighting an article that’s close to our hearts. Our very own CEO and Master Brand Strategist, Katie Smetherman...
Top 5 Website Mistakes That Make You Look Amateur (Even If You’re Not)
Hello friends, welcome back to the Brand Studio Creative blog! This week, we’re focusing on one of the most important parts of your online presence: your website. Whether you’re a service-based entrepreneur, creative professional, or scaling a small business, your...
Homepage vs. Landing Page: What’s the Real Difference?
Hello friends! Welcome back to the Brand Studio Creative blog! If you’ve ever found yourself wondering whether your business needs a homepage, a landing page, or both, you’re not alone. Here at Brand Studio Creative, we hear this question all the time, and we get it....
Spotlight: Designing Purpose-Driven Brands – A Q&A with CEO and Master Brand Strategist Katie Smetherman Holmes
Hello friends! Welcome back to the Brand Studio Creative blog! At Brand Studio Creative, we believe branding isn’t just about aesthetics, it’s about impact. That’s why we are thrilled to celebrate our founder and CEO, Katie Smetherman Holmes, in this special edition,...
DIY Branding vs. Professional Branding: Which One is Right for You?
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that branding is more than just a logo; it’s the foundation of how your business is perceived. Whether you’re launching a new venture or refreshing your brand, one big question comes up: Should...
Personal Brand vs. Business Brand: What’s Right for You?
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that branding is essential in today’s digital world, whether you’re an entrepreneur, coach, or business owner. But should you focus on a personal brand that highlights YOU or a business brand...
5 Signs It’s Time for a Website Upgrade
Hello friends! Welcome back to the Brand Studio Creative blog! Your website often gives potential customers the first impression of your brand. But if it’s outdated, slow, or hard to navigate, you could be losing business without even realizing it. A high-performing...
SPOTLIGHT: Building a Values-Based Organization – A Conversation with Katie Smetherman Holmes
Welcome back, friends! At Brand Studio Creative, we believe that a strong brand isn’t just about design; it's about purpose. That’s why we’re thrilled to share that our founder and CEO, Katie Smetherman Holmes, has been featured in Brainz Magazine once again! In her...
The #1 Secret to a Website That Sells
Hello friends! Welcome back to the Brand Studio Creative blog! Every business dreams of having a website that doesn’t just look pretty; it needs to work. It should attract visitors, engage them, and, most importantly, convert them into loyal customers. But here’s the...
SPOTLIGHT: Katie Smetherman Holmes Named a Top Female Entrepreneur of 2024
Hello friends! Welcome back to the Brand Studio Creative blog! On this special edition of the blog, we’re thrilled to announce that Katie, our very own founder and CEO, has been recognized as one of Industry Leaders Magazine’s Top Female Entrepreneurs of 2024 in their...
When to Consider a Rebrand & How to Execute It Successfully
Hello friends! Welcome to part two of our series about rebranding! We know that a successful rebrand can breathe life into your business, helping you stay relevant, attract the right audience, and reflect your company’s evolving vision. But how do you know when it’s...
How a Strategic Rebrand Can Revolutionize Your Business
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that in today’s fast-moving digital landscape, brands must evolve to stay relevant and competitive. If your business has outgrown its original identity, struggles to attract the right...
The Brand Studio Creative’s Ultimate Guide to Website Redesigns: Katie Makes It Easy!
Hello friends! Welcome back to the Brand Studio Creative blog! Is your website outdated, slow, or failing to convert visitors into customers? A website redesign can breathe new life into your brand, improve user experience, and boost your SEO performance. But where do...
How to Choose the Best Website Platform for Your Business: Expert Tips from Katie Smetherman Holmes!
Hello Friends! Welcome back to the Brand Studio Creative blog! Your website is the digital face of your brand, so making the right platform choice is essential for success. With so many options available, such as WordPress, Shopify, Wix, Squarespace, and more; it’s...
SPOTLIGHT: Authentic Branding & Creating Genuine Connections – Exclusive Interview with Katie Smetherman Holmes
Hello Friends! At Brand Studio Creative, we believe branding is more than just logos and color palettes; it’s about creating meaningful connections that inspire trust and loyalty. That is why, on this special edition of the Brand Studio Creative blog, we are thrilled...
The Brand Studio Creative’s Step-by-Step Guide to Discovering Your Brand Personality
Hello friends! Welcome back to the Brand Studio Creative blog! We know that your brand is more than just a logo or a tagline, it’s the heart and soul of your business. It’s how people perceive, connect with, and remember you. A well-defined brand personality sets you...
Why Your Branding Is Your Secret Weapon to Attracting Premium Clients
Hello friends! Welcome back to the Brand Studio Creative Blog! We all know that when it comes to growing your business and attracting clients, your branding isn’t just a sleek logo or a trendy color palette, it’s your ultimate secret weapon. In today’s competitive...
How to Build a High-Converting Website: Secrets You Need to Know
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that in the competitive digital landscape, having a website isn’t enough, it needs to convert to visitors into loyal customers. While most articles focus on the basics like loading speed and...
Why Most Websites Fail: The Brand Studio Creative’s Expert Tips for Success
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that in today’s digital-first world, your website is often the first impression customers have of your business. It’s your virtual storefront, open 24/7, and it has the power to attract,...
SPOTLIGHT: Feel-Good Branding – An Interview With Brand Studio Creative’s Katie Smetherman Holmes
Hello friends! Welcome back to the Brand Studio Creative blog! In this special edition, we’re thrilled to share that our very own Katie Smetherman Holmes, founder and CEO of Brand Studio Creative, has been featured in Brainz Magazine as a Senior Executive Contributor!...
How to Identify and Eliminate Brand Inconsistencies Across Platforms
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that in today’s digital landscape, maintaining a consistent brand presence across multiple platforms is crucial for building trust and recognition. Consumers engage with brands through various...
Spotlight: Unlocking The Power Of Empathy-Driven Web Design – Interview With Katie Smetherman Holmes
Hello friends! Welcome back to the Brand Studio Creative blog! We believe that great design goes beyond aesthetics; it’s about creating meaningful connections with users. This week, we are thrilled to highlight an insightful article by our own Katie Smetherman Holmes...
Katie Smetherman Holmes Shares Her Expertise in VoyageDallas’ Gift Guide & Services Spotlight
Hello friends! Welcome back to the Brand Studio Creative blog! This week, in a special edition, we are thrilled to spotlight Katie Smetherman Holmes, founder and CEO of Brand Studio Creative, who was recently featured in Voyage Dallas magazine! As part of their Gift...
Spotlight: Katie Smetherman Holmes – A Top Business Leader of 2024
Hello friends! In this extra special edition of the Brand Studio Creative blog, we are thrilled to celebrate our founder and CEO, Katie Smetherman Holmes, for being recognized as one of USA Today’s Top Business Leaders in 2024! Among trailblazing entrepreneurs, Katie...
The Difference Between a Logo and a Real Brand
Hello friends! Welcome back to the Brand Studio Creative blog! When people think of branding, a logo is the first thing that comes to mind. While a logo is essential to your brand’s identity, it’s far from the whole picture. A strong brand goes deeper than just...
Red Flags Your Website is Driving Customers Away – And How to Fix Them
Hello friends! Welcome back to the Brand Studio Creative blog! We all know your website is your digital storefront, and poor user experience can send potential customers away. Even minor design flaws or overlooked issues can frustrate visitors, destroy trust, and harm...
Silent Killers Sabotaging Your Website’s Conversion Rates (And How to Fix Them!)
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that a high conversion rate is every website’s dream, but often, silent issues sabotage your efforts without you even realizing it. These killers might not be too obvious, but their effects can...
Rebranding Done Right: How to Reinvent Without Losing Loyalty
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we are diving into a topic that’s as exciting as it is nerve-wracking: Rebranding. Whether you’re refreshing your look or undergoing a complete transformation, rebranding is a golden opportunity...
Spotlight: Mastering Personal Branding For Thought Leaders – Exclusive Q&A With Brand Studio Creative’s Katie Smetherman Holmes
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re thrilled to spotlight a special Brainz Magazine feature by our very own Katie Smetherman Holmes, who, as an Executive Contributor at Brainz, shares her expert insights on personal branding...
Why Copycat Branding Is Hurting Your Business (and What to Do Instead)
becoming more common - and costly- for businesses in the digital age: Copycat Branding. In today’s crowded marketplace, standing out is essential, yet many brands fall into the trap of mimicking competitors. It may seem harmless, but copycat branding can do more...
The Evolution of Web Design: From Static Pages to Dynamic Experiences with Brand Studio Creative
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re exploring the fascinating evolution of web design—from its beginnings as basic static pages to today’s highly dynamic and interactive experiences. Web design has come a long way, shaping...
The Balance Between Creativity and Usability in Web Design: the Brand Studio Creative Tips on How to Get It Right
Hello friends! Welcome back to the Brand Studio Creative blog! At Brand Studio Creative, we know that creating a visually stunning website is important—but it shouldn’t come at the cost of usability. Striking the perfect balance between creativity and usability...
When Design Doesn’t Deliver the Right Message: How Brand Studio Creative Can Help You Fix It Fast
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we are tackling an essential issue - what happens when your design isn’t hitting the right notes? Your logo, website, and marketing materials should communicate who you are and what you stand...
The Brand Studio Creative Guide: How Ignoring Brand Consistency Can Hurt Your Business
Hello friends, welcome back to the Brand Studio Creative blog! This week, we’re diving into a topic that can make or break your brand’s reputation: Brand Consistency. While it may seem like a no-brainer, many businesses underestimate the importance of maintaining a...
Spotlight: How Transparent Communication In Web Design Can Boost Your Brand – Expert Insights From Katie Smetherman
Hello friends! Welcome back to the Brand Studio Creative blog! We are always looking to help businesses thrive by improving their brand strategies. This week, we are thrilled to shine the spotlight on a powerful and insightful article from Brainz Magazine, featuring...
Why Every Click Counts: Optimizing Website Navigation with Brand Studio Creative
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that first impressions matter in the digital world, and visitors often notice your website’s navigation. Imagine walking into a store where nothing is labeled, aisles are hard to find, and...
How Poor User Experience Could Be Costing You Clients: Brand Studio Creative’s Strategies to Fix It Fast
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that a smooth, seamless user experience (UX) is critical to converting website visitors into loyal clients. Here at Brand Studio Creative, we beleive your website should do more than look great...
Why Your Brand’s Voice is Fading and the Brand Studio Creative Tips on How to Revive It
Hello friends! Welcome back to the Brand Studio Creative blog! We all know your brand voice is the key to making a lasting impression in today’s competitive market. But over time, it’s easy for that voice to lose its impact, becoming diluted or inconsistent. If your...
The Brand Studio Creative Guide to Silent Killers of Brand Loyalty and How to Stop Them
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re diving into a topic that every business should be aware of: the silent killers of brand loyalty. These hidden pitfalls can chip away at your hard-earned customer base without realizing it....
SPOTLIGHT: Unlocking Success – The Power Of Purpose-Driven Leadership With Katie Smetherman
Welcome back to the Brand Studio Creative blog, friends! This week, we are delighted to shine a spotlight on an exclusive sneak into the transformative power of purpose-driven leadership and how it can be a game-changer for both individuals and organizations, courtesy...
Critical Website Design Mistakes That Could Be Sabotaging Your Brand
Hello friends! Welcome back to the Brand Studio Creative blog! As you know, your website often gives potential customers the first impression of your brand, so you want it to shine! But what if your website is doing more harm than good? This week, we are diving into...
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