Bold Brands  //  Unique Websites  // Transformative Strategy

At Brand Studio Creative, we take the guesswork out of your brand identity, helping you build a business that stands out, engages with your ideal audience, and grows. Whether you’re just starting out or looking to refresh your brand, we craft visually stunning designs and provide strategic brand coaching to take your business to the next level.

Who We Serve

Female Entrepreneurs. New Business Owners. Business Owners Ready to Evolve.

You’ve got big dreams, and we’ve got the expertise to bring them to life. Our team is passionate about working with women in business and entrepreneurs who are ready to elevate their brands and transform their digital presence.

If you’re ready to stop struggling with brand strategy and start seeing real results, you’re in the right place.

What We Do

At Brand Studio Creative, we specialize in creating bold brands, unique websites, and strategic brand solutions that not only look great but are built to resonate with your audience. We offer:

Branding

Logo Design

Brand Style Guidelines

Consulting & Strategy

Websites

Design & Development

Responsive Design

Hosting Options

Design

Presentation Design

Print Design

Tradeshow Booth Graphics

 

Why Choose Us

We understand that your brand is the heartbeat of your business. It’s what makes you unique and connects you to the people who matter most.

With years of experience in brand strategy and WordPress website development, we craft authentic, engaging digital experiences that showcase your business’s true potential. Our goal is to not just design a website or logo, but to create a brand that speaks to your values, mission, and vision.

Meet Katie, Founder & CEO

Hi, I’m Katie! As a brand designer and strategist, my goal is to help you transform your visual identity. With 10+ years experience in design and brand development, I am a master in bringing your brand to life. I work closely with small businesses and female entrepreneurs to build brands that align with your mission and speak to your ideal audience.

Together, we’ll bring your vision to life with a brand that’s as authentic and unique as you are.

Ready to Make a Change?

If you’re tired of struggling with your brand strategy or feeling like your brand doesn’t truly reflect who you are, it’s time for a change.

Let’s collaborate to create a brand that connects with your audience and sets you up for long-term success. I’ll help you every step of the way, from initial concepts to the launch of your new look.

How We Can Work Together

Brand Coaching & Strategy

The first step in every great endevor is with a solid strategy and plan. Smetherman Brand utilizes mastery brand strategy techniques to deliver powerful brands that connect with your ideal audience.

Brand Build & Visual Identity Services

Your brand is more than just a logo. Brand Studio Creative’s specialty is in the name, branding. We create logos, sub-logos, typography, color palettes, mood=boards and elements to show the world who you are.

Website Design & Development

from website woes, to website wows! We help you build a website you are proud to show off. Through our passion of design, our website packages are created with your business in mind.

Our Rave Reviews

"I cannot recommend her hard enough!"

I just started my business and if it wasn’t for my twin brother Guillermo and Katie it would NOT exist! My brother came up with the name and as soon as we told it to Katie she designed our logo. But to call her a designer is falling far short; Katie Smetherman is a professional artist. I gave her the vaguest of directions when we decided to change the logo “add this but don’t make it look bad” and somehow she designed the best brand for my business. Every step of the way Katie has been at my side helping me not just draw designs but build my whole brand. She is an irreplaceable asset to my company and I cannot recommend her hard enough.

~ Juan Wilkinson
Founder & Candy Maker, The Hard Candy Shop

"Katie is an absolute Boss!"

I have worked with Katie for almost two years now on several business ideas and projects and have been able to see her work grow and evolve into so many different areas. Whatever dream I had in my head, Katie was able to make it a reality and went above and beyond to make sure it was perfect! I absolutely love working with her too – through the work – we became great friends and I know I can always count on her. I have worked with other designers on smaller projects, but nobody will ever compare to Katie’s professionalism and attention to detail. I recommend her to everyone that is looking for high-quality work and I will continue working with her for years to come!

~ Elena Favaro Viana
CEO, Founder, Contracts for Entrepreneurs

"Not only her creative skills are amazing, but her project management skills are impressive."

Katie is always incredible to work with. Not only her creative skills are amazing, but her project management skills are impressive. She has created several outstanding branding assets for Ignite Publishing and helped me to improve my work strategy. She's fast, professional, and always willing to help and make your work process faster and more effective. It is a pleasure for me to work with Katie and I am looking forward to create my further projects with her.

~ Liana Khabibullina
Founder and CEO of Liana Designs

"The amount of information and dedication your company supplies is outstanding! I believe it’s worth it."

The amount of information Katie was able to provide. The tones of colors, the vibration of the colors, what colors work with what color fonts, I mean, wow! I would definitely recommend your services. The amount of information and dedication your company supplies is outstanding! I believe it’s worth it.

When I started speaking with Katie, she made me feel very comfortable and was so excited to see what I did, especially my postings on Instagram. She was honest and direct, but in a kind a way to let me know what works and what wasn’t working. I love people who are straightforward and honest. She has integrity and you can tell when she speaks to you how much she enjoys what she does. I would love to work with Katie again.

~ Joaquina Abner
Founder and CEO of Kiki Thompson, Author and Coach

"Quick turnaround, thoroughness and positive attitude."

Katie was a great partner on a quick turnaround project with many iterations. She understood our vision for the project and was able to help us articulate it through design. Her positive, get it done attitude and approach are infectious.

~ Kim Croley
Senior Vice President, Marketing of Signorelli Company

“She created something truly unique for my business!”

Ms. Smetherman took my poorly executed simple logo, and transformed it into an amazing piece of art I am proud to show my customers and attach to all my products. She was with us every step of the way with ideas, suggestions, and different color schemes until she created something truly unique for our small business.

~ Guillermo Wilkinson
Founder, The Hard Candy Shop

"I highly recommend Katie!"

Katie is an extremely talented with a rare dedication and pride in her work not found in most designers. She has a brilliant knack for branding guidelines, taking branding far beyond logo design and creating a true long-term system and brand experience. Katie works well with others and isn’t afraid to step up and manage processes to get deliverables out the door.

I highly recommend Katie and am absolutely honored to have worked with her.

~ Ross Van Balen
Art Director, Staging Solutions

"She is one of the best in her design field!"

Catherine and I collaborated for a year and it was a great honor to learn from her. She is one of the best in her design field and is always willing to share best practices.

Her industry knowledge helped us well integrate design and branding to improve the project proposals. She is also very responsible and detail-oriented, qualities that make her stand out. I wish her the best in all his endeavors!

~ Shannon Yeh
Strategy Consultant, RBC Brand

"She perfectly captures the mood you are trying to portray!"

Katie has a great eye for capturing those perfect little candid moments you never knew happened! She is always looking for new angles and creative shots to showcase the mood you are trying to achieve. I HIGHLY recommend!

~ Kelsey Brousard
Business Development Specialist at Vinson & Elkins LLP

"She is beyond knowledgeable and helpful!"

I would highly recommend Brand Studio Creative for all of your branding, marketing and design needs for your online presence. From concept development through to completion of the product, Katie and her team ensure that you are supported, heard, and part of the process. This was an extremely positive experience for me.

She is beyond knowledgeable and helpful. She provided me with links and information to help me become more competent and aware in the areas that were stressful for me. She is so creative and talented and really helped me to develop my bigger picture for my website and then brought it to fruition.

~ Tish Meehan
Founder and CEO of Tish Meehan, Intuitive Healer & Soul Coach

“Katie is a powerhouse creator, combining expert design skills with a strategic mindset to bring brands to life.”

I had the pleasure of working with Katie on half a dozen projects during our Masters and she was always a key participant in every stage, from research design and insight analysis to storyboarding and presenting. In addition to her professional skills, Katie is energetic, empathetic, and collaborative – a great addition to any team!

~ Rebecca Shamritsky
Content Manager, Personal Branding

“I’ve worked with Katie in two projects, and it has been an incredible time.”

Not only she combines refined aesthetics and design skills, but she also brings a very strategic mindset into everything she does, connecting two things that are hard to combine but she mastered it beautifully. Looking forward to work with you again!

~ Thaina Bergmann
Strategist, Personal Branding

Stop Struggling, Start Thriving!

A brand is not just a logo – it’s the personality of your business. It’s how people feel about you, what they believe you stand for, and how you connect with them. At Brand Studio Creative, we help you craft a compelling story and create a brand strategy that attracts the right audience.

It’s time to build a brand that resonates. It’s time to grow your business. Let’s get started!

Get In Touch!

15 + 1 =

CEO, Katie Smetherman, joins Brainz as an Executive Contributor

“I’m extremely proud and excited to announce that I’ve been accepted as an Executive Contributor for Brainz Magazine!!! Over the coming months, I’ll be writing regular articles about brand strategy and leadership for Brainz readers to enjoy – I’ll be sure to share them with you all here too, so watch this space!”

Katie Smetherman, founder and CEO of Brand Studio Creative

Check out the Articles Below

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