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SPOTLIGHT: Beyond Profit: How Social Responsibility Strengthens Your Brand Presence Online
In the digital world, brands are no longer judged solely by what they sell, but by what they sell, but what they stand for. In her Brainz Magazine feature, “Beyond Profit: How Social Responsibility Strengthens Your Brand Presence Online,” Katie Smetherman Holmes, CEO...
How to Write Homepage Messaging That Books Calls
Welcome back to the Brand Studio Creative blog, friends! Your homepage is your most important sales tool. It speaks first, long before you ever join a discovery call or send a follow-up email. Clear messaging tells your visitor exactly what you do, who you help, and...
When 20% Is Your 100%: Building a Brand with Heart While Managing Chronic Illness | Brilliant Chaos: When Life Gets Loud Podcast
Building a brand while managing a chronic illness might seem impossible, but Katie Smetherman Holmes is proof that it can be done with heart, empathy, and strategic thinking. On Brilliant Chaos: When Life Gets Loud, Katie sat down with host Tracy Hoobyar, sharing her...
Purpose-Driven Hustle with Katie Smetherman Holmes | Keep Hustling Podcast
The Keep Hustling Podcast sat down with Katie for a conversation that blended purpose, passion, identity, and the courage it takes to pursue the life you truly want. Hosted by “The Always Hustling” Aaron Gordon, this episode goes beyond the surface-level success...
Messaging That Positions You as the Only Choice
In a crowded digital landscape, your message is what sets you apart, not your logo, not your color palette, but the words that tell people why you exist and why it matters. Strong brand messaging doesn’t just describe what you do; it makes your audience feel that...
The Power of Digital Trust: How Your Website Builds Credibility Before You Speak
Hello friends! Welcome back to the Brand Studio Creative blog! Your website is often your brand’s first impression, and in the digital world, that impression happens long before you say a word. Whether you’re a coach, creative, or CEO, your audience is forming...
SPOTLIGHT: How Coaching Emerging Leaders Can Enhance Your Brand Strategy – A Q&A with Katie Smetherman Holmes
In today’s fast-changing landscape, where brand loyalty is driven by authenticity and connection, leadership development has become one of the most powerful growth strategies. In her recent Brainz Magazine feature, “How Coaching Emerging Leaders Can Enhance Your Brand...
Trends Fade, But Brand Strategy Stays Strong
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re talking about something every business owner and creative needs to hear: trends are temporary, but strategy is timeless. In the fast-moving world of digital design and marketing, it’s easy...
You’re Not Lost, You’re Becoming Her: How Katie Left Corporate and Built a Brand With Soul | Dream Big with Amy
In this inspiring episode of Dream Big with Amy, host Amy sits down with Katie Smetherman Holmes, founder and CEO of Brand Studio Creative, to explore how she left the corporate world, travelled to Milan to refine her craft, and returned to build a brand that’s...
The Power of Colors: What Your Palette Says About You
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re diving into one of our favorite topics here at Brand Studio Creative: color. Because color isn’t just decoration, it’s communication. The shades you choose for your brand quietly (or...
SPOTLIGHT: The Human Side of Innovation – Katie Smetherman Holmes on AI and the Future of Web Design
As an Executive Contributor at Brainz Magazine, Katie Smetherman Holmes brings a fresh, human-centered perspective to conversations around branding, technology, and leadership. In her most recent Brainz Magazine Interview, “ The Human Side of Innovation: Katie...
The Truth About Website Redesigns: Do You Really Need One?
Hello friends! Welcome back to the Brand Studio Creative blog. This week, we’re tackling a question every business owner wonders about: Do you really need a website redesign, or could a refresh be enough? A website redesign can be exciting, but it’s also an investment...
SPOTLIGHT: Leading with Heart: Katie Smetherman Holmes On the Power of Authentic Women’s Leadership
In her Authority Magazine interview, “Leading with Heart: Authentic Women’s Leadership”, Katie Smetheman Holmes (Founder & CEO of Brand Studio Creative) shares how leading with empathy, authenticity, and values has been the game-changer in her work and her...
SPOTLIGHT: Q&A with Katie Smetherman Holmes – Personal Branding for Entrepreneurs
In today’s digital age, standing out as an entrepreneur is no longer optional; it's essential. In her recent Brainz Magazine feature, “Q&A with Katie Smetherman Holmes - Personal Branding for Entrepreneurs”, Katie, who is Founder & CEO of Brand Studio Creative...
Purposeful Leadership in Action: Insights from Katie Smetherman Holmes | Entrepreneurs Hangout Podcast
In this episode of the Entrepreneurs Hangout Podcast, Katie Smetherman Homes, founder and CEO of Brand Studio Creative, joined the Entrepreneurs Hangout Podcast host, Kylie Doll, to share her expert insights on building brands with heart, purpose, and strategy. From...
What Happens When You Ignore Brand Strategy?
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re tackling a big question that so many entrepreneurs don’t think about until it’s too late: what actually happens when you skip brand strategy? Here’s the truth: your brand is more than a...
The Purpose and Balance of Brand Strategy with Katie Holmes on the Social 333 Podcast
In this episode of Social 333 Podcast, host Chris Bentley sits down with Katie Smetherman Holmes, Founder and CEO of Brand Studio Creative. Katie shares her journey from her early inspiration in design agencies, to studying Brand Management in Milan, to building her...
“Branding Is More Than a Logo!” Katie Smetherman Holmes Explains Why | Brightline AI Podcast
In this episode of Brightline AI Podcast, host Carl welcomes Katie Smetherman Homes, Founder and CEO of Brand Studio Creative. Based in Dallas, Texas, Katie has worked with more than 85 clients across 25 industries, helping entrepreneurs and businesses bring their...
SPOTLIGHT: The Most Visionary Business Leader To Watch In 2025
At Brand Studio Creative, we’re celebrating a very special moment: our founder and CEO, Katie Smetheran Holmes, has been recognized as “The Most Visionary Business Leader to Watch in 2025”. This honor highlights not only her impressive expertise in branding and design...
From Followers to Community: 3 Proven Steps to Build Brand Loyalty
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re diving into one of the most powerful ways to future-proof your business: building a brand community. Because let’s be honest, followers are nice, but fans are the ones who buy, engage, and...
Answering The Call of Creativity with Katie Smetherman Holmes Mind Grow Radio Podcast
In this episode of The Storyteller Series Podcast, host Stephanie Kathan sits down with visionary brand strategist and founder of Brand Studio Creative, Katie Smetherman Holmes. Known for blending artistry with strategy, Katie shares her personal journey from aspiring...
3 Sources for Fresh Brand Inspiration
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re diving into one of our favorite topics, finding fresh inspiration for your brand. Even the most creative minds need a little outside spark now and then, and that’s where the right tools...
SPOTLIGHT: Designing for Inclusivity – Interview with Katie Smetherman Holmes on Why It Matters More Than Ever
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that in today’s world, inclusivity isn’t a trend; it’s a necessity. In her latest interview with Brainz Magazine, Katie Smetherman Holmes, CEO and Founder of Brand Studio Creative and Executive...
5 Essential Elements of a High-Converting Landing Page
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re diving into one of the most powerful tools in your marketing toolkit: your landing page. Whether you’re launching a new offer, growing your email list, or promoting a freebie, your landing...
SPOTLIGHT: Katie Smetherman Holmes Of Brand Studio Creative: Five Things I Wish Someone Told Me When I First Launched My Business or Startup
Hello friends! Welcome back to the Brand Studio Creative blog! In this week’s spotlight, we’re celebrating a deeply personal and inspiring feature on Authority Magazine by Katie Smetherman Holmes, Founder and CEO of Brand Studio Creative. In her latest interview,...
The Art of Consistent Visual Storytelling Across Platforms
Hello friends! Welcome back to the Brand Studio Creative blog! If you’ve ever landed on a brand’s Instagram, clicked over to their website, and felt like you were suddenly in a completely different universe… you’re not alone. In today’s multi-platform world,...
SPOTLIGHT: Brand with Heart and How to Balance Purpose and Profit with Katie Smetherman Holmes
Hello friends! Welcome back to the Brand Studio Creative blog! At Brand Studio Creative, we believe purpose and profit are not opposing forces; they’re partners. That’s why this week’s spotlight feature hits especially close to home. In her latest article for Brainz...
How to Turn Website Visitors into Clients: Brand Studio Creative’s 5 Conversion-Focused Strategies That Work
Hello friends! Welcome back to the Brand Studio Creative blog! You know that your website isn’t just a place to showcase your brand; it’s where your audience learns about who you are, what you offer, and whether or not they want to work with you. It’s also where many...
Brand Personality: Are you Speaking Like a Robot or a Human?
Hello friends! Welcome back to the Brand Studio Creative blog! In today’s digital landscape, brand personality is more than a keyword; it is a vital part of how you connect with your audience. Ant yet, many businesses unintentionally sound stiff, overly formal, or...
Broken Links, Broken Trust: How to Fix Your Site’s Reputation
Hello friends, welcome back to the Brand Studio Creative blog! We’re all about building brands that not only look good but work beautifully too! And today, we’re diving into one sneaky issue that could be quietly sabotaging your website’s performance: broken links....
SPOTLIGHT: Q&A with Katie Smetherman Holmes – Harnessing Emotional Intelligence in Brand Strategy
Hello friends, welcome back to the Brand Studio Creative blog! This week’s spotlight shines on a woman whose approach to branding extends far beyond logos and color palettes. Katie Smetherman Holmes, CEO and Founder of Brand Studio Creative, and also Executive...
The Branding Trio You Can’t Ignore: 3 Pillars of a Strong Brand
Hello, creative friends! Welcome back to the Brand Studio Creative blog! This week, we’re diving into something every entrepreneur and founder needs to get right, what we like to call The Branding Trio You Can’t Ignore. Whether you’re launching a new business or...
Spotlight: Katie Smetherman Holmes on Building Authentic Connections in Business and Beyond
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re shining our spotlight on someone who continues to inspire with her heart-led leadership and powerful presence across platforms. Katie Smetherman Holmes, CEO and Founder of Brand Studio...
The Brand Designer’s Playbook: How to Attract Dream Clients Without Chasing Them
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re unpacking a question every designer has asked at some point: How do I start working with the clients I truly want, without constantly pitching, cold-emailing, or feeling like I’m begging...
Spotlight: Integrating Core Values into Brand Identity – A Q&A with Katie Smetherman Holmes
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that in today’s digital world, standing out isn’t just about a flashy logo or trendy color palette; it’s about building a brand rooted in authenticity. Katie Smetherman Holmes, founder and CEO...
How to Build a Premium-Looking Brand Without Feeling Fake or Forced
Hello friends! Welcome back to the blog! At Brand Studio Creative, we believe that building a standout brand shouldn’t mean losing who you are in the process. Too often, entrepreneurs feel like they have to choose between looking polished and staying true to their...
Spotlight: Katie Smetherman Holmes Co-Authors “Limitless Leadership” – A Bold New Blueprint for Empowered Women
Hello friends! Welcome back to the Brand Studio Creative blog! Some books entertain, books inform, and some books spark a movement. Limitless Leadership: Empowering Women to Unleash Their Potential & Rewrite the Rules for Success is a fiery call to action for...
Spotlight: Katie Smetherman Holmes of Brand Studio Creative On Five Things You Need To Be A Highly Effective Leader During Uncertain & Turbulent Times
Hello friends! Welcome back to the Brand Studio Creative blog! This week, we’re bringing you an extra special edition of the blog, and today we’re spotlighting an article that’s close to our hearts. Our very own CEO and Master Brand Strategist, Katie Smetherman...
Top 5 Website Mistakes That Make You Look Amateur (Even If You’re Not)
Hello friends, welcome back to the Brand Studio Creative blog! This week, we’re focusing on one of the most important parts of your online presence: your website. Whether you’re a service-based entrepreneur, creative professional, or scaling a small business, your...
Homepage vs. Landing Page: What’s the Real Difference?
Hello friends! Welcome back to the Brand Studio Creative blog! If you’ve ever found yourself wondering whether your business needs a homepage, a landing page, or both, you’re not alone. Here at Brand Studio Creative, we hear this question all the time, and we get it....
Spotlight: Designing Purpose-Driven Brands – A Q&A with CEO and Master Brand Strategist Katie Smetherman Holmes
Hello friends! Welcome back to the Brand Studio Creative blog! At Brand Studio Creative, we believe branding isn’t just about aesthetics, it’s about impact. That’s why we are thrilled to celebrate our founder and CEO, Katie Smetherman Holmes, in this special edition,...
DIY Branding vs. Professional Branding: Which One is Right for You?
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that branding is more than just a logo; it’s the foundation of how your business is perceived. Whether you’re launching a new venture or refreshing your brand, one big question comes up: Should...
Personal Brand vs. Business Brand: What’s Right for You?
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that branding is essential in today’s digital world, whether you’re an entrepreneur, coach, or business owner. But should you focus on a personal brand that highlights YOU or a business brand...
5 Signs It’s Time for a Website Upgrade
Hello friends! Welcome back to the Brand Studio Creative blog! Your website often gives potential customers the first impression of your brand. But if it’s outdated, slow, or hard to navigate, you could be losing business without even realizing it. A high-performing...
SPOTLIGHT: Building a Values-Based Organization – A Conversation with Katie Smetherman Holmes
Welcome back, friends! At Brand Studio Creative, we believe that a strong brand isn’t just about design; it's about purpose. That’s why we’re thrilled to share that our founder and CEO, Katie Smetherman Holmes, has been featured in Brainz Magazine once again! In her...
The #1 Secret to a Website That Sells
Hello friends! Welcome back to the Brand Studio Creative blog! Every business dreams of having a website that doesn’t just look pretty; it needs to work. It should attract visitors, engage them, and, most importantly, convert them into loyal customers. But here’s the...
SPOTLIGHT: Katie Smetherman Holmes Named a Top Female Entrepreneur of 2024
Hello friends! Welcome back to the Brand Studio Creative blog! On this special edition of the blog, we’re thrilled to announce that Katie, our very own founder and CEO, has been recognized as one of Industry Leaders Magazine’s Top Female Entrepreneurs of 2024 in their...
When to Consider a Rebrand & How to Execute It Successfully
Hello friends! Welcome to part two of our series about rebranding! We know that a successful rebrand can breathe life into your business, helping you stay relevant, attract the right audience, and reflect your company’s evolving vision. But how do you know when it’s...
How a Strategic Rebrand Can Revolutionize Your Business
Hello friends! Welcome back to the Brand Studio Creative blog! We all know that in today’s fast-moving digital landscape, brands must evolve to stay relevant and competitive. If your business has outgrown its original identity, struggles to attract the right...
The Brand Studio Creative’s Ultimate Guide to Website Redesigns: Katie Makes It Easy!
Hello friends! Welcome back to the Brand Studio Creative blog! Is your website outdated, slow, or failing to convert visitors into customers? A website redesign can breathe new life into your brand, improve user experience, and boost your SEO performance. But where do...
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